Chief Executive Officer

Amy Morgan is a renowned dental consultant and Chief Executive Officer of Pride Institute. Since joining Pride Institute as a consultant in 1993, she has greatly enhanced its time-proven management systems to revitalize thousands of dental practices (both general and specialty) so they can become more secure, efficient and profitable. Amy is a highly sought-after educator and speaker throughout North America and Europe who has been a featured speaker at every major dental meeting, including the NESO, ADA, AGD, GNYDM, Yankee and CDA meetings, as well as presenting customized programs for the Super Schulman Group.

Amy has been published in every major dental publication and is the recipient of DrBicuspid's 2009 Dental Excellence Award for Best Practice Management Consultant. She also has been selected as one of the "Consulting Leaders in Practice Management" by Dentistry Today magazine for the past six years. As a result of Amy's vision, Pride Institute has had the unique opportunity to integrate its curriculum into a number of dental schools and residency programs across North America, including the University of the Pacific, Indiana, Marquette, Tufts, Arizona, Virginia, North Carolina and Manitoba.

Some of the unique, renowned programs that Amy has created and presents include: The Leaders Voice, Future-Proof Your Practice, Staff Systems and Numbers, The New Patient Experience, New Rules for Dental Marketing and Building the Winning Team. As an author, she has written popular books and training manuals that address the true issues that Doctors and team face every day in their practice with real solutions.

Some examples of products that Amy has developed related to Leadership/Team Management include: Take Pride in What you Pay, How to Hire "Simply the Best", and Meetings with Pride, and The Building Blox series – self-administered team exercises that are dedicated to helping practice improvement.